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PLEASE READ THESE TERMS AND CONDITIONS CAREFULLY.
This Terms of Use Agreement (the "Agreement") describes the terms and conditions applicable to your use of the alcalá trade web site which is identified by the uniform resource locator www.alcalatrade.com (the" Site"). This Agreement is entered into between you as the user of the Site (the" User") and Alcalá Trade.com S.A. de C.V. ("alcalá trade").
1. Application of and Acceptance of Terms and Conditions.
1.1 For purposes of this Agreement, a "User" is any person who accesses the Site for whatever purpose, regardless of whether said User has registered with alcalá trade as a registered User or whether said User is a paying customer for a specific service provided by alcalá trade. A User includes the person using this Site and any legal entity which may be represented by such person under actual or apparent authority.
1.2 By accessing or using the Site, you hereby agree to accept the terms and conditions set forth in this Agreement as a User. You shall be bound by the terms and conditions of this Agreement with respect to your access or use of this Site and any further upgrade, modification, addition or change to this Site. If you do not accept all of the terms and conditions of this Agreement, please do not use this Site.
1.3 This Agreement applies to each Paid Service (as defined below) in addition to any terms and conditions that may be applicable to such specific Paid Service.
1.4 alcalá trade may amend this Agreement at any time by posting the amended and restated Agreement on the Site. The amended and restated Agreement shall be effective immediately upon posting. This Agreement was last amended on July 31, 2008. Posting by alcalá trade of the amended and restated Agreement and your continued use of the Site shall be deemed to be acceptance of the amended terms. This Agreement may not otherwise be modified, except in writing by an authorized officer of alcalá trade.
2. Charges and Fees; Paid Services
a) Access to the Site and certain of its features are provided to all Users free of charge. However, alcalá trade reserves the right, without prior notice, to charge each User fees for the use of or access to the Site or its features.
b) alcalá trade provides certain services to Users who have undergone a specific registration process and agreed to pay for such services (Paid Services). Access to and use of certain features and content of the Site that are part of a Paid Service are governed by additional terms and conditions under separate agreements in addition to this Agreement.
c) Unless otherwise stated, all fees are non-refundable.
d) alcalá trade reserves the right to deny Paid Services to any User for whatever reason in order to protect alcalá trade's interests. 
3 Users Generally.
3.1 Users may use this Site solely for their own personal or internal purposes. Each User agrees that it shall not copy, reproduce or download any information, text, images, video clips, directories, files, databases or listings available on or through the Site (the "alcalá trade Content") for the purpose of re-selling or re-distributing the alcalá trade Content, mass mailing (via emails, wireless text messages, physical mail or otherwise), operating a business that competes with alcalá trade, or otherwise commercially exploiting the alcalá trade Content. Systematic retrieval of alcalá trade Content from this Site to create or compile, directly or indirectly, a collection, compilation, database or directory (whether through robots, spiders, automatic devices or manual processes) without written permission from alcalá trade is prohibited. In addition, use of the content or materials for any purpose not expressly permitted in this Agreement is prohibited.
3.2 Some of the alcalá trade Content displayed on this Site is provided or posted by third parties ("Third Party Content"). alcalá trade is not the author of third-party content, whether contributed by anonymous users or paid content providers. Neither alcalá trade nor any of our affiliates, directors, officers or employees has entered into any sales agency relationship with such third party by virtue of our display of the Third Party Content on the Site. Any Third Party Content is the sole responsibility of the party who provided the content. alcalá trade is not responsible for the accuracy, propriety, lawfulness or truthfulness of any Third Party Content, and shall not be liable to any User in connection with such User's reliance of such Third Party Content. In addition, alcalá trade is not responsible for the conduct of any User's activities on the Site, and shall not be liable to any person in connection with any damage suffered by any person as a result of such User's conduct.
3.3 alcalá trade may allow Users access to content, products or services offered by third parties through hyperlinks (in the form of word link, banners, channels or otherwise) to such Third Party's web site. You are cautioned to read such sites' terms and conditions and/or privacy policies before using such sites in order to be aware of the terms and conditions of your use of such sites. User acknowledges that alcalá trade has no control over such third party's web site, does not monitor such sites, and alcalá trade shall not be responsible or liable to anyone for such web site, or any content, products or services made available on such a website.
3.4 Messages or information sent by a User through communication systems provided by the Site, or through emails, fax or letters to addressees obtained from the Site, shall not contain any of the materials described in the provisions of Section 5.5 below.
3.5 alcalá trade reserves the right to limit, deny or create different access to the Site and its features with respect to different Users, or to change any of the features or introduce new features without prior notice. Each User acknowledges that inability to use the Site wholly or partially for whatever reason may have adverse effects on its business. Each User hereby agrees that in no event shall alcalá trade be liable to the User or any third parties for any inability to use the Site (whether due to disruption, limited access, changes to or termination of any features on the Site or otherwise), any delays, errors or omissions with respect to any communications or transmission, or any damage (direct, indirect, consequential or otherwise) arising from the use of or inability to use the Site or any of its features.
3.6 No User shall undertake any scheme to undermine the integrity of the computer systems or networks used by alcalá trade and/or any other User and no User shall attempt to gain unauthorized access to such computer systems or networks.
3.7 We urge that you read alcalá trade's Privacy Policy which governs the protection and use of each User's information in alcalá trade´s possession. Each User hereby accepts the Privacy Policy and any updates and amendments thereto. Each User acknowledges that alcalá trade may change the Privacy Policy from time to time provided that alcalá trade shall make available the updated version of the Privacy Policy on the Site at all times. Your continuation of use of the Site shall be deemed to be your acceptance of the Privacy Policy which is then displayed on the Site at the time of such use.
3.8 As a condition of your access to and use of alcalá trade, you agree that you will not use the alcalá trade service to infringe the intellectual property rights of others in any way. alcalá trade will in appropriate circumstances terminate the accounts of members or users who are repeat infringers of the copyrights, or other intellectual property rights, of others. In addition, alcalá trade reserves the right to terminate the account of a user upon any single infringement of the rights of others in conjunction with use of the alcalá trade service, or if alcalá trade believes that user conduct is harmful to the interests of alcalá trade, its affiliates, or other users, or for any other reason in alcalá trade's sole discretion, with or without cause. 
4 Registered Users
4.1 Each User who has filled out an on-line registration form on the Site by giving its information (such as name, address, telephone and fax number, email address, details of its business, etc.) is a registered user of alcalá trade (a "Registered User"). alcalá trade will establish an account ("Account") for each Registered User and each Registered User will be assigned a user alias ("User ID") and password ("Password") for log-in access to its own Account.
4.2 alcalá trade may assign a web-based email account with limited storage space for the User to send or receive email (the "Email Account"). The User shall be responsible for all users and the content of all the messages communicated through the E-mail Account, as well as the consequences of any such message.
4.3 By becoming a Registered User, you consent to the inclusion of your personal data in our Global Buyer Database and authorize alcalá trade to share such information with other Users.
4.4 alcalá trade may suspend or terminate a Registered User's Account at any time by giving no less than 24-hour notice to the Registered User; provided, however, that notice is not required for such termination if, in alcalá trade's determination, there is any breach of the provisions of this Agreement by the Registered User.
4.5 The Registered User shall not use the Email Account for junk mail, chain letters or spamming or the transmission of any unlawful, harassing, libelous, abusive, threatening, harmful, vulgar, obscene or otherwise objectionable material of any kind or nature. Further, the Registered User shall not use the Email Account to publish, distribute, transmit or circulate any unsolicited advertising or promotional information or any content that is obscene, indecent, seditious, offensive, defamatory, threatening, or which incites or results in causing racial hatred, discrimination, menace or breach of confidence.
4.6 A Registered User may not sell, attempt to sell, offer to sell, give, assign or otherwise transfer an Account, User ID or Password to a third party without the prior written consent of alcalá trade may suspend or terminate the Account of a Registered User or the transferee of a Registered User in the event of a sale, offer to sell, gift, assignment or transfer in violation of this Section.
4.7 Notwithstanding Section 4.1 above, alcalá trade may refuse registration and deny the issuance of an Account and/or Email Account and associated User ID and Password to any User for whatever reason. 
5 Users Who Post Information on alcalá trade
5.1 You must be a Registered User in order to post information on the Site using the self-help submit and edit tools provided through the Site. Your status as a Registered User is governed by the provisions of Section 4 above.
5.2 No sales agency relationship is created between any User and alcalá trade, our affiliates, directors, officers or employees by virtue of alcalá trade's display of any of the User's information on the Site.
5.3 Each User hereby represents warrants and agrees to (a) provide alcalá trade with true, accurate, current and complete information to be displayed on the Site and (b) maintain and promptly amend all information to keep it true, accurate, current and complete. Each User hereby grants an irrevocable, perpetual, worldwide and royalty-free, sub licensable (through multiple tiers) license to alcalá trade to display and use all information provided by such User in accordance with the purposes set forth in this Agreement and to exercise the copyright, publicity, and database rights you have in such material or information, in any media now known or not currently known.
5.4 Each User hereby represents, warrants and agrees that it has obtained all necessary third party copyright, trademark trade secret or patent licenses and permissions, or such other licenses or permissions as may be required in connection with any other personal or proprietary rights of any third party (including but not limited to rights of personality and rights of privacy), for any material or information it posts on the Site or provides to alcalá trade or authorizes alcalá trade to display. Third party copyrights, trademarks, trade secret rights, patents and other personal or proprietary rights affecting or relating to material or information displayed on the Site, including but not limited to rights of personality and rights of privacy, or affecting or relating to products that are offered or displayed on the Site, are hereafter referred to as "Third Party Rights." Each User hereby represents, warrants and agrees that it shall be solely responsible for ensuring that any material or information it posts on the Site or provides to alcalá trade or authorizes alcalá trade to display does not, and that the products represented thereby do not, violate any Third Party Rights, or is posted with the permission of the owner(s) of such rights. Each User hereby represents warrants and agrees that it has the right to manufacture, offer, sell, import and distribute the products it offers and displays on the Site, and that such manufacture, offer, sale, importation and/or distribution of those products violates no Third Party Rights.
5.5 Each User hereby represents warrants and agrees that information submitted to alcalá trade for display on the Site shall not:
a) Contain fraudulent information or make fraudulent offers of items or involve the sale or attempted sale of counterfeit or stolen items or items whose sales and/or marketing is prohibited by applicable law, or otherwise promote other illegal activities;
b) Be part of a scheme to defraud other Users of the Site or for any other unlawful purpose;
c) Relate to sale of products or services that infringe or otherwise abet or encourage the infringement or violation of any third party's copyright, patent, trademarks, trade secret or other proprietary right or rights of publicity or privacy, or any other Third Party Rights;
d) Violate any applicable law, statute, ordinance or regulation (including without limitation those governing export control, consumer protection, unfair competition, anti-discrimination or false advertising);
e) Be defamatory, libelous, unlawfully threatening or unlawfully harassing;
f) Be obscene or contain or infer any pornography or sex-related merchandising or any other content or otherwise promotes sexually explicit materials or is otherwise harmful to minors;
g) Promote discrimination based on race, sex, religion, nationality, disability, sexual orientation or age;
h) Contain any material that constitutes unauthorized advertising or harassment (including but not limited to spamming), invades anyone's privacy or encourages conduct that would constitute a criminal offence, give rise to civil liability, or otherwise violate any law or regulation;
i) Solicit business from any Users in connection with a commercial activity that competes with alcalá trade;
j) Contain any computer viruses or other destructive devices and codes that have the effect of damaging, interfering with, intercepting or expropriating any software or hardware system, data or personal information;
k) Link directly or indirectly to or include descriptions of goods or services that are prohibited under this Agreement;
l) Violate any provision in the Product Listing Policy;
m) Otherwise create any liability for alcalá trade or its affiliates.
5.6 alcalá trade reserves the right in its sole discretion to remove any material displayed on the Site which it reasonably believes is unlawful, could subject alcalá trade to liability, violates this Agreement or is otherwise found inappropriate in alcalá trade's opinion. alcalá trade reserves the right to cooperate fully with governmental authorities, private investigators and/or injured third parties in the investigation of any suspected criminal or civil wrongdoing. Furthermore, alcalá trade may disclose the User's identity and contact information, if requested by a government or law enforcement body, an injured third party, or as a result of a subpoena or other legal action, and alcalá trade shall not be liable for damages or results thereof and User agrees not to bring any action or claim against alcalá trade for such disclosure. In connection with any of the foregoing, alcalá trade may suspend or terminate the Account of any User as alcalá trade deems appropriate in its sole discretion. User agrees that alcalá trade shall have no liability to User, including no liability for consequential or any other damages, in the event alcalá trade takes any of the actions mentioned in this Section, and that User agrees to bear the risk that alcalá trade may take such actions. 
6 Transactions between Buyers and Suppliers
6.1 Through the Site, alcalá trade provides an electronic web-based platform for exchanging information between buyers and suppliers of products and services. alcalá trade does not represent the seller nor the buyer in specific transactions and does not charge any commissions from completing any transactions. As a result, alcalá trade does not control and is not liable to or responsible for the quality, safety, lawfulness or availability of the products or services offered for sale on the Site or the ability of the suppliers to complete a sale or the ability of buyers to complete a purchase.
6.2 Users are hereby made aware that there may be risks of dealing with people acting under false pretenses. alcalá trade uses several techniques to verify the accuracy of the information our users provide us when they register on the Site. However, because user verification on the Internet is difficult, alcalá trade cannot and does not confirm each User's purported identity (including, without limitation, Audited Suppliers Members). We encourage you to use the various tools available on the Site, as well as common sense, to evaluate with whom you are dealing.
6.3 Each User acknowledges that it is fully assuming the risks of purchase and sale transactions when using the Site to conduct transactions, such risks shall include, but not limited to, mis-representation of products and services, fraudulent schemes, unsatisfactory quality, failure to meet specifications, defective products, delay or default in delivery or payment, cost mis-calculations, breach of warranty, breach of contract and transportation accidents (Transaction Risks). Each User agrees that alcalá trade shall not be liable or responsible for any damages that may arise a result of or in connection with any Transaction Risks.
6.4 Users are solely responsible for all of the terms and conditions of the transactions conducted on, through or as a result of use of the Site, including, without limitation, terms regarding payment, returns, warranties, shipping, insurance, fees, taxes, title, licenses, fines, permits, handling, transportation and storage.
6.5 In the event that any User has a dispute with any party to a transaction, such User agrees to release and indemnify alcalá trade (and our agents, affiliates, directors, officers and employees) from all claims, demands, actions, proceedings, costs, expenses and damages (including without limitation any actual, special, incidental or consequential damages) arising out of or in connection with such transaction. 
7 Limitation of Liability
7.1 The features and services on the alcalá trade site are provided on an "as is" and "as available" basis, and alcalá trade hereby expressly disclaims any and all warranties, express or implied, including but not limited to any warranties of condition, quality, durability, performance, accuracy, reliability, merchantability or fitness for a particular purpose. All such warranties, representations, conditions, undertakings and terms are hereby excluded.
7.2 alcalá trade makes no representations or warranties about the validity, accuracy, correctness, reliability, quality, stability, completeness or currentness of any information provided on or through the site.
7.3 Any material downloaded or otherwise obtained through the Site is done at each User's sole discretion and risk and each User is solely responsible for any damage to its computer system or loss of data that may result from the download of any such material. No advice or information, whether oral or written, obtained by any User from alcalá trade or through or from the Site shall create any warranty not expressly stated herein.
7.4 Under no circumstances shall alcalá trade be held liable for an delay or failure or disruption of the content or services delivered through the Site resulting directly or indirectly from acts of nature, forces or causes beyond its reasonable control, including without limitation, Internet failures, computer, telecommunications or any other equipment failures, electrical power failures, strikes, labor disputes, riots, insurrections, civil disturbances, shortages of labor or materials, fires, flood, storms, explosions, Acts of God, war, governmental actions, orders of domestic or foreign courts or tribunals or non-performance of third parties.
7.5 Each User hereby agrees to indemnify and save alcalá trade, its affiliates, directors, officers and employees harmless, from any and all losses, claims, liabilities (including legal costs on a full indemnity basis) which may arise from such User's use of the Site (including but not limited to the display of such User's information on the Site) or from its breach of any of the terms and conditions of this Agreement. Each User further agrees that alcalá trade is not responsible and shall have no liability to it, for any material posted by others; including defamatory, offensive or illicit material and that the risk of damages from such material rests entirely with each User.
7.6 alcalá trade shall not be liable for any special, direct, indirect, punitive, incidental or consequential damages or any damages whatsoever (including but not limited to damages for loss of profits or savings, business interruption, loss of information), whether in contract, negligence, tort, strict liability or otherwise or any other damages resulting from any of the following:
a. The use or the inability to use the Site;
b. Any defect in goods, samples, data, information or services purchased or obtained from a User or a third-party service provider through the Site;
c. Violation of Third Party Rights or claims or demands that Users' manufacture, importation, distribution, offer, display, purchase, sale and/or use of products or services offered or displayed on the Site may violate or may be asserted to violate Third Party Rights; or claims by any party that they are entitled to defense or indemnification in relation to assertions of rights, demands or claims by Third Party Rights claimants;
d. Unauthorized access by third parties to data or private information of any User;
e. Statements or conduct of any User of the Site; or
f. Any matters relating to Premium Services however arising, including negligence. 
8 Intellectual Property Rights
8.1 alcalá trade is the sole owner or lawful licensee of all the rights to the Site and the alcalá trade Content. The Site and alcalá trade Content embody trade secrets and intellectual property rights protected under worldwide copyright and other laws. All title, ownership and intellectual property rights in the Site and alcalá trade Content shall remain with alcalá trade, its affiliates or licensors of the alcalá trade Content, as the case may be. All rights not otherwise claimed under this Agreement or by alcalá trade are hereby reserved.
8.2 " alcalá trade ", " alcalatrade.com," "Audited Supplier" and related icons and logos are registered trademarks or trademarks or service marks of Alcalá Trade.com S.A. de C.V. in various jurisdictions and are protected under applicable copyright, trademark and other proprietary rights laws. The unauthorized copying, modification, use or publication of these marks is strictly prohibited. 
9 Notices
9.1 All notices or demands to or upon alcalá trade shall be effective if in writing and shall be duly made when sent to alcalá trade in the following manner: to Alcalá Trade.com S.A. de C.V., Av. Insurgentes Sur #536 Desp. 102, Col. Roma Sur, C.P. 06760, México, D.F., Attn: Legal Department. 
10 General
10.1 Subject to any additional agreements relating to Paid Services, this Agreement and the Privacy Policy constitute the entire agreement between the User and alcalá trade with respect to access to and use of the Site, superseding any prior written or oral agreements in relation to the same subject matter herein.
10.2 If any provision herein is held to be invalid or unenforceable, such provision shall be struck and the remaining provisions shall be enforced.
10.3 Headings are for reference purposes only and in no way define, limit, construe or describe the scope or extent of such section.
10.4 alcalá trade's failure to enforce any right or failure to act with respect to any breach by a User under these terms and conditions will not waive that right nor waives alcalá trade's right to act with respect with subsequent or similar breaches.
10.5 alcalá trade shall have the right to assign its obligations and duties in this Agreement and in any agreement relating to Paid Services to any person or entity.
10.6 This Agreement shall be governed by the laws of the México City Special Administrative Region without regard to its conflict of law provisions. The parties to this Agreement hereby submit to the exclusive jurisdiction of the courts of México City.
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